Understanding the problem
Sentire was developed by electronics hardware provider Nautech. The initial aim was to improve raceway safety. But in order to focus our attention, a problem statement was developed. How might we create a system that tracks any spins, crashes or stops in a race car, so that race control can respond to any hazards on track quicker?
Ideation & research
Sentire was developed using an Agile approach because it was recognised early on that there was tremendous opportunity to make learnings along the way that would improve the experience of using the app for its users.
Sentire had a very specific budget to build their MVP. To achieve this, we set a fix development time and varied the scope to ensure we achieve every must-have requirement.