Here’s an outline of what we’ll cover in the website strategy session.
1: Review Your Current Situation
If you have an existing website that you’re looking to rebuild, the first step of the strategy session is to gather data on your current website, identifying areas of concern and how those areas can be improved.
2: Define Business Goals
Your website needs to be a reflection of your business, and in particular your business goals. By running an activity designed to unpack your business goals, you’ll benefit from a wholistic approach that aligns your strategy and website.
3: Define User Goals
Your business goals are only half the picture. In order to create an amazing website experience, we need to consider the people actually using the site. The strategy session utilises an activity that outlines your users and their goals.
4: Provide Bespoke Recommendations
Taking into consideration all the information unpacked in the session, you will receive custom crafted recommendations and actions to help your business to achieve its objectives.
5: Deliver Your Tailored Strategy Brief
Nothing is done until it’s documented. All the learnings from the website strategy session will be collated and delivered to you through your own tailored strategy brief, along with recommended next steps.
Novus was so happy with the website for their sister brand Aptus, they requested WorkingMouse design a website for themselves. It was created for the construction industry, with a strong focus on showcasing past projects.
SuzanneStays is a booking platform for disability accommodation. Considering the user groups involved, there was a strong focus on designing an accessible website. This was achieved through good practice, along with an accessibility bar anchored to the top of the site.
Tool Protect created a mobile app with WorkingMouse for tradies to track their tools for insurance purposes. We created a simple 1-page landing site for the App to provide necessary information about the app and direct users through to the app store.