The Formula 1 is now underway and there is no better time to talk about the technological arms race. In the racing world, new body regulations were aimed at creating “more exciting care, delivering additional downforce to increase speeds and lower lap times”. Changes like this are shifting racing to focus on who can create the best machine, rather than who is the best driver. You might look at teams focused on their engines and just see them as overcompensating for lacking in another area, but finding a competitive edge through innovating technology works the same way in business. Without the sleekest, fastest and best technology for your company, you will begin losing market power - no matter how awesome your product might be.
Last year the Red Bull team fell behind in the competition due to issues with their engine provider, Renault. However after completely redesigning, they are coming back with an entirely new car and more promise than ever. Remaining innovative like this in the business world is critical to staying competitive. Taking this concept into the software industry, if every other company is moving forward to the cloud, it’s important to stay in the fast lane by making similar adjustments. Your business cannot expect to remain with the leading pack unless you can receive the same advantages. If you are still using legacy technology, it’s possible you are going to start to struggle to keep up.
Customer expectations have elevated in a world where more than 8 in 10 companies currently use some form of a cloud solution. The increased speed for IT functionality, enormous cost savings and other benefits are all now general expectations in the software world. If it’s possible, move from desktop technology to the cloud and modernize your legacy system. Modernization via cloud migration is an effective way of restarting your engines. But can you deploy key elements of your old technology to mobile? If you can, the transition improves customer satisfaction by allowing you to connect better with your clients. Data shows us that more than 51% of the world is now on mobile technology, so if your business cannot respond to the demand for this channel then it is missing out on a huge portion of the market. Moving your legacy application to the cloud will allow you to not only provide a service from mobile channels but will also offer the flexibility to switch between mobile, desktop and cloud/web access.
Moving forward with the cloud also enables better user satisfaction. The workforce is set to be comprised of 75% Millennials by 2025. A Generation of workers who are used to fast pace, easy to use, collaborative and mobile technology in their everyday lives. Achieving user satisfaction means providing this same high standard in the workplace. Completing legacy system migration to the cloud will make your product easier to manage and develop in the future.
Moving to the Cloud is the first step to improving your position in the market, but I like to think it’s what on the inside that counts. At WorkingMouse, under the hood of your new machine is an awesome Innovation Platform. This allows you access to a whole range of plug-ins through cloud technology including documents, reminders, geolocations and more. The aim of this is to allow all businesses that work with us to share all technology advances we make. Innovation is the key to remaining ahead of your competitors, so the aim of working with a constantly improving platform is to stay ahead of the competition.
Regardless of whether you chose the Innovation Platform or not, it is important to continually innovate the technology you use to keep up with the game. The race is on to move to cloud technology, so when the black and white flag drops, do you think your business will finish first or be left at the start line?